I have to cut this from a presentation, but I just wanted to share it with someone before I do so that it’s not completely wasted.
We live in an era of great change.
The post-industrial society has spread across the world as fast as the economic globalisation which has driven it.
The workers of the knowledge society have grown articulate, used to thinking for ourselves. Abundance in manufacturing, agriculture, and social welfare has freed us from existential challenges, and now we shift our attentions – indeed we shift our very values.
It starts with self-expression and free choice and quickly moves to a thinking beyond ourselves, to our interactions and impact on others, and on our planet.
This is happening at an unprecedented speed, and leaves organisations of all scale – from companies and countries – with a bit of a problem.
There is an increasing dissonance between the citizen consumer and the organisations which serve us.
Iagree closes that gap by monitoring our shifting values, mapping and analysing our feelings and opinions, so that business and politics can more rapidly, boldly, and confidently shape their offer.