Ed Dowding

Month: March 2010

10 steps to ideas that win

MAKE IT RELEVANT. Identify a broad social trend that aligns with your core competencies and the values of your culture. MAKE IT STICK. With that trend, identify your customer and find something that they really need and can become integrated into their lifestyle. MAKE IT WASY TO ADOPT. Enhance an existing behvaiour rather than try ...

The UK's renewable energy is a national shame

Here’s some figures for renewable power generation in 2006: 62.9% – Austria 48.7% – Sweden 29.9% – Portugal 17.1% – Slovak Republic 19.2% – Romania 17% – Denmark 12.4% – France 4.6% – UK In November 2009, Spain generated 53% of its demand from wind alone last week (it was a bit windy). So if ...

James Murdoch vs Reason

Murdoch is like a redneck with an AK-47 shooting wildly into a herd of BBC elephants. “These slow good for nothing beasts! Stomp all the grass for my cattle! HAHAHA!! BANG! BANG!! Take that, Dumbo!” But that’s all just opinions and metaphor. Numbers, let’s look at numbers. These put some perspective to Murdoch’s power grab. ...